A Coordinated Europeanization of the Comics Industry through Distribution
The Politics of the Global Journey of Astérix and Tintin through the Strategic Distribution of their Magazines and Contents in the 1960s
The 1960s was a period of great change for the comics industry throughout the world. Before this era, distribution networks had mostly been limited to national scale, and leaned upon American imports. Comics were also primarily distributed through magazines. The 1930s and 1940s saw an influx of American titles onto the European market, especially after the Marshall Plan granted financial aid from the USA to European nations with a clause to allow American cultural products […]